Editor & Publisher has some follow up from NAA’s John Sturm on his segment with The Colbert Report:
John Sturm on Why He Went on The Colbert Report
April 03, 2009. . .
Sturm said there were loads of things that didn’t make the cut. During the portion of the segment where Colbert challenged him to find certain things in the newspaper, like stock quotes, while Colbert did the same on his mobile, Sturm tried his hand at this zinger: “He got out his iPhone and said ‘I’m getting stock stuff right now.’ I said back to him immediately, ‘you may have the quotes but I know why it’s happening!’ It didn’t make the show.”
“Not that I was trying to one-up this guy. He’s very professional, very talented and very nice,” Sturm said who has a background in broadcast. “I’ve been to the county fair, I know what the game was!”
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I’m actually kind of glad to read that, because I did wonder a bit about Sturm’s apparent passivity. I put it down the edits for the show, but it’s always nice to get to read some of the “behind the scenes” circumstances to give us an idea of the context. Regardless, I salute him for accepting the invitation to appear on the show and thank him for setting up some laughs. Bravo, sir!
Here’s the segment, for those of you who missed Stephen’s suggestion that online newspapers start offering porn and other “helpful” tips:
I’m kind of glad to read this, because the entire time I watched I kept thinking that he was getting upset or that he didn’t know what he got himself into.
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I’m glad to read this too, cause it seemed like he was getting walked all over in the segment! I knew there was probably a lot that didn’t make it in, but it’s nice to actually read about it. And, as always, I love behind the scenes stuff. =D
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