Within hours of the WristSTRONG bracelet making its appearance on ‘The Colbert Report’ on August 8th, Stephen Colbert fans were clamouring over each other trying to find a way to have one of their own. If you haven’t noticed, the Colbert Nation is a little rabid about Colbert merchandise. It’s a fantastic concept – Colbert Nation *jewelry*. Fans could show the world that they support the Colbert Nation (and the cause of wrist awareness). And we, the Colbert Nation, flat out had to have it.
It took about a week or so, but Comedy Central did put up WristSTRONG bracelets up for sale. However, since CC started offering the bracelets, the sales have been plagued with issues, such as delayed shipping and grumbles about the high shipping charges (and no International shipping). But we, the Colbert Nation did our duty, went to ComedyCentral.com and we bought our bracelets.
Except … last night the cast came off.
So what is the relevance of the WristSTRONG bracelet now? Our nation has been cured, the wounds healed. And yet, we feel a little let down. We tried, we really tried to support our fearless leader in his time of need. But is the WristSTRONG bracelet even relevant now?
To bring it into reality a bit, is wearing a WristSTRONG bracelet already outdated, overused, tired? Is the joke over? Is the point of WristSTRONG kind of moot now that there is no cast, no wrist to support?
It’s one thing to shell out $5 per bracelet (plus $5.40 for shipping) to feel in unity with Stephen, and with his cause, and with other members of the Nation. It’s a totally different issue when the story arc has run its course and we didn’t even get to play.
What do you think might or should happen to the WristSTRONG movement now that the cast is off?