The news on Ben and Jerry’s “Stephen Colbert’s Americone Dream in Canada”

The good news is that I’m not going to end this post with an announcement that I just saved a bunch of money on car insurance.

As I stated in my comment to the Americone Dream map, I had sent a letter to the Ben & Jerry’s FAQ department:

Subject – Americone Dream dans le nation de Canada
03/22/2007 01:20 PM
Is there any news about the timetable for Americone Dream to enter the Canadian market? Are there certain issues like “translating the name into French” that still have to be resolved? (I know, that’s two questions.)

I would have gone with “Le Rêve Ameri-cone,” or if the Canadian Minister of Confectionary Resources requires a more domestic moniker, “Conadian Dream.”

Here’s the response:

Discussion Thread –
Response (George) – 03/26/2007 11:15 AM
Hi ****,

Thanks for writing, and sorry for the slow reply. Sadly at this time we do not have plans to introduce Stephen Colbert’s AmeriCone Dream outside of the United States. The Canadian market gets far fewer Ben & Jerry’s options based upon production capabilities for Ben & Jerry’s in Canada (most of the Canadian product is made in Ontario) including issues like packaging redesign, labeling laws etc., and importation quotas on ice cream. All these complex pieces are part of our international marketing strategy.

We will absolutely be forwarding your request on to our marketing and international marketing departments and hopefully it won’t be too long before Colbert’s AmeriCone Dream makes it’s way across the border. Of course we might just do what Stephen has suggested and stage a pre-emptive ice cream invasion.

Thanks again for writing,

Ben & Jerry’s

I don’t think I’ve ever gotten such a well written customer service email response. (Thanks, George.) Though my disappointment has simmered to a manageable level of acceptance, I remain receptive to ideas on making this happen.

I’ll call it right now: “Bloggers Make Charity Ice Cream Eating Event in Canadian City a Success”

No cavemen were harmed in the writing of this blog post.


  1. Well…thanks for trying! :(

  2. There are import quotas on ice cream?!? To heck with salmon and soft lumber – this needs to be renegotiated.

    TLE – any chance some Cornwall Island resident might have a “connection”?

    And Nancie, it sounds like everyone needs to write B&J about getting SCADIC up there (or down to Windsor).

  3. Thanks for keeping us informed! I’ve still got my fingers crossed for some Americone Dream here eventually… And if not, I’ll just have to grab some when I’m in New York next month. :)

  4. MGStreak says:

    Since the response speaks of the marketing/international marketing departments, is there any chance that Canadian members of the Colbert Nation could try and stir up enough support for this? I, for one, would be glad to write them!

  5. I second that!

  6. damn, that means a road trip all the way down to Albany, NY for the sweet taste of Americone Dream… maybe later :P

  7. TheLakeEffect says:

    “I have not yet begun to fight!” – John Paul Jones

    Cornwall Island = Polar BEARS. (I knew it was the bears…)

    One wonders how much effect an import quota has when “most of the product in Canada is produced in ONTARIO“. Perhaps Canada should just, oh I don’t know, SHUT OFF THE OIL? It’s not like ice cream would cost $400 billion or anything – like you’d ever spend that much money to protect interests in some country that gives you oil…

    (note: $400,000,000,000 / 33,000,000 Canadians / $6 a pint = about 2000 pints a person. Canada will never complain again.)

    As for drumming up support in a writing campaign, keep it up. Remember what I said in the map post? Be polite. If they believe enough Canadians are pestering them, you know, gently but firmly, it will speed up the timetable for SCADIC (that’s a catchy acronym) to come to Canada.

    Also, let others know of this letter. You know, tell 10 of your friends, and so on. (Did I mention that there are 33 million Canadians?)

    If I hear of anything organized, or if I set it up myself, I will be sure to let you SCADIC-hungry folks know.

  8. I will be sending a nice polite letter soon. Plus I live at two different addresses, so two letters, how’s that?

    I hope they will soon see the light and hurry up the process. I was considering contacting one of my sources at a local Safeway to see if they’d order some for me, but I guess that’s not going to be possible as of yet.

    I guess I’ll be crossing over the border to get some.

    TLE, I adore your math. Well, we won’t complain about ice-cream related things again. 2000 pints/person? We could use it as currency for a bit.

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